Is Pick-It licensed in my state? While Pick-it has worked in 12 states, we are licensed in those that require us to have one. How did you get Suzie on the roof in one of your tv commercials? Nathan carried her up the ladder! To his surprise, Suzie had no fear of heights, at all! How long has Pick-it been in business? Our owner, Nathan Ogden grew up in construction and started the company in January 2002 and incorporated in August 2003.